Search Icon
close

WHAT DIRECT MAIL MARKETING INCLUDES

BENEFITS OF DIRECT MAIL MARKETING

The data and AI experts on our team can boost your direct mail campaigns by personalizing your communications for each customer. Transform your mail into highly-targeted messaging that addresses a wider variety of customer needs and desires.

We can help with things like:

  • Extending the reach of your digital marketing strategy into physical collateral
  • Monitoring and measuring every aspect of your campaign’s success in real-time
  • Balancing costs with proven strategies that increase your ROI
  • Scaling your mail campaign up or down to fit your current needs
  • Helping you strengthen and forge deeper relationships with your ideal customers

When you work with us, you get:

  • Expert strategies tested against more than 900 million pieces of mail sent annually
  • Three decades of experience optimizing direct mail campaigns
  • Response rates from 2-5%, beating industry benchmarks
  • Insights from our 1.5 billion annual campaign impressions
  • Customer satisfaction scores of up to 96%

What We Offer

Direct mail

Direct Mail Marketing

We offer data acquisition, segmentation, targeting, predictive modeling, creative development, omnichannel campaigns, response analysis, and performance reporting to create iron-clad direct mail campaigns.

Increasing customer response rates and engagement

Higher Response Rates

By personalizing direct mail campaigns to customers, we can offer response rates up to more than double the traditional benchmarks. Where most companies get a 2% response rate, you could be getting 5% – or more.

Scale effortlessly using the system

Effortless Scaling

Whether your mail campaign needs to reach 10 people or 10 million, we can help. Thanks to a suite of in-house capabilities, we can scale our solutions up or down to meet your changing needs.

Physical letter sending to customers

Direct Mail Production

Our services also include production capabilities like digital printing, inkjet printing, variable data printing, and print-on-demand, and we can send postcards, letters, self-mailers, and brochures so you don’t have to.

Cost-saving solutions concept image

Cost Optimization

Thanks to 30+ years of experience in direct mail, our mail load plans will determine the necessary postage to meet your critical deadlines while ensuring we maximize any postal discounts.

Case Studies

A Global SUV Brand

Our client wanted to ensure their dealers had the catalog supplies they needed to support brand sales while reducing unnecessary costs. Through the creation of an allocation website, we allowed dealers to adjust the amounts of collateral requested to fit their unique needs, and we added a Just-in-Time print application that let them print small runs in between orders. The program resulted in 95% dealer utilization and more than $750,000 in annual savings.
Read the Case Study

A Leading Mortgage Provider

One of the top mortgage providers in the world mails time-sensitive mortgage documents daily, weekly, and monthly to its new and existing customers. With each document containing highly variable fields, they wanted to simplify their process to save time and money and get materials to recipients faster. By streamlining the process with a redesigned carrier envelope, we accelerated match and insertion, reducing the costs of mailing 1.5 million documents annually with as many as 100 variable fields per document.
Read the Case Study

Let's Connect

Are you ready to learn how our direct mail solutions can help you boost your response rate with dynamic content and customized messaging?

Contact Us

You are now leaving Qualfon.com and heading to our jobs site. Do you want to continue?

Go Back Continue

You are leaving Qualfon.com and being redirected to Qualfon’s Consumer Privacy Page where you can find a Right To Know Access Request Form.

Go Back Proceed

You are leaving Qualfon.com and being redirected to our confidential Speak Up platform

Go Back Proceed

You are now leaving Qualfon.com and heading to our jobs site. Do you want to continue?

Go Back Continue

You are now leaving Qualfon.com and heading to our jobs site. Do you want to continue?

Go Back Continue

You are now leaving Qualfon.com and heading to our jobs site. Do you want to continue?

Go Back Continue

You are now leaving Qualfon.com and heading to our jobs site. Do you want to continue?

Go Back Continue