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Case Studies

Program Improvement Leads to Increased Sales for Insurance Company

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Opportunity

Our leading global insurance client operates in more than 80 countries and jurisdictions, providing a large range of insurance products to commercial and individual customers, including:
They expanded their lines of business with QCXi and launched middle-market insurance selling based on direct mail responses. We started selling high net worth products and services to their private client group. However, supervisors noticed the team was missing sales goals by 17%.

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What 30 Days Uncovered That 18 Months Missed

A major telecommunications provider brought on Qualfon to run a new outbound B2B calling program alongside two vendors that had already been on the account for more than a year and a half. Every vendor on the program received the same records from the client each month, with no pre-work done against them before dialing started. Qualfon took a different approach. Before a single new call went out, an in-house data analytics team, a resource the other vendors didn't have, scrubbed the list and found that only about 46% of it was worth calling in the first place.

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