Opportunity
Our leading global insurance client operates in more than 80 countries and jurisdictions, providing a large range of insurance products to commercial and individual customers, including:
- High Net Worth insurance
- Property & Casualty insurance
- Life insurance
- Retirement products
They expanded their lines of business with QCXi and launched middle-market insurance selling based on direct mail responses. We started selling high net worth products and services to their private client group. However, supervisors noticed the team was missing sales goals by 17%.
Featured Case Study
Cutting Direct Mail Costs by 15% for an Automotive Marketing Appreciation Program
A global marketing and advertising technology agency needed a fulfillment partner for a monthly customer appreciation program on behalf of a major U.S. automotive manufacturer. Each new car buyer receives a paint pen matched to the exact color of their vehicle, packaged with a branded letter and a coupon for service at their dealership. Qualfon designed and managed the entire operation from a single location, delivering zero-defect production through the program's first two monthly mailings while reducing execution costs by 15%.
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A global marketing and advertising technology agency needed a fulfillment partner for a monthly customer appreciation program on behalf of a major U.S. automotive manufacturer. Each new car buyer receives a paint pen matched to the exact color of their vehicle, packaged with a branded letter and a coupon for service at their dealership. Qualfon designed and managed the entire operation from a single location, delivering zero-defect production through the program's first two monthly mailings while reducing execution costs by 15%.