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Case Study

Learn More About Our Direct Mail Marketing Services

Capa 8

Customer Objective

Simplifying Personalized Direct Mail for a Financial Services Company

Team meeting focused on project development

Improve delivery time to consumers and accuracy of account update notifications by printing, assembling and mailing New Account Profile and Revised Account Profile (NAPRAP) notices to consumers.

Our Solution

  • Optimized the process for efficient file import, print, assembly and mailing of notices on a daily basis

Results

Improved speed to market by moving the process from weekly to daily, reducing cycle time by 50%
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87 different cells requiring variable print and different inserts by region, language, letter type
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Capa-copia

More accurate database to facilitate improved communications

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