Alfonso Gonzalez – Founder and Chairman
Michael P. Marrow – Chief Executive Officer (CEO)
Abelardo Cruz Torres – President
Christina Morris – President
Doug Kearney – President
Roberto Sanchez-Mejorada – Chief Mission Officer (CMO)
Marco Villarreal – Chief Financial Officer (CFO)
Mike Jossi – Chief Person Officer (CPO)
Prashant Cherukuri – Chief Information Officer (CIO)
Trevor Allen – Chief Commercial Officer (CCO)
Robert Nachwalter – Chief Legal Officer (CLO)
Global Executive Team
Founder and Chairman
As the founder and chairman of Qualfon, Mr. Gonzalez is committed to creating a company that uses shared values as a framework for decision making and is dedicated to establishing a culture of high ethical standards and top performance. Mr. Gonzalez founded Qualfon in 1995 and continues to lead Qualfon into new locations and services, while instilling a strong sense of purpose for the entire organization. He possesses an extensive background in banking and information technology. His educational background includes a bachelor’s degree in systems engineering from Monterrey ITESM and an MBA from IPADE.
Michael P. Marrow
Chief Executive Officer (CEO)
Mr. Marrow has a strong record of BPO leadership. He was previously chief executive officer of APAC Customer Services, a publicly traded BPO primarily servicing the health, insurance, and wireless communications industries. APAC had service delivery operations across the USA, Asia, and Latin America. Prior to APAC, Mr. Marrow was responsible for the contact center service offerings for commercial clients at Affiliated Computer Services (ACS). At ACS, he was instrumental in driving the growth of the company’s contact center businesses. Under his leadership, contact center outsourcing revenue increased tenfold—from $60 million to approximately $600 million—in under five years’ time. He led the expansion of ACS’ offshore customer service and outsourcing capabilities, launching centers in China, the Philippines, India, Central and South America, Europe, and Africa. Mr. Marrow holds a bachelor’s degree in mathematics and a master’s degree in education, both from San Jose State University. He is based in Boca Raton, Florida.
Abelardo Cruz Torres
Mr. Cruz is responsible for operational excellence, building strategically tailored solutions, and ensuring that Qualfon continuously delivers on client needs. He was formerly the founder and CEO of Imagen Contemporanea in Mexico, which was a joint venture with Steelcase, Inc. of Grand Rapids, Michigan. Mr. Cruz’s educational background includes a bachelor’s degree in systems engineering from Monterrey ITESM and a business degree in ontological business design, as well as being a Dale Carnegie-certified instructor. Mr. Cruz is based in Houston, Texas.
Ms. Morris is also responsible for operational excellence, building strategically tailored solutions, and ensuring that Qualfon continuously delivers on client needs. She is an accomplished and results-driven senior leader within +20 years of experience in BPO. Ms. Morris provides the leadership and vision necessary to launch, build, and enhance global operations. Her depth of knowledge in large-scale, global operations makes her the ideal person to lead client operations for Qualfon. In her previous role, Ms. Morris managed over 14,000 employees across 36 domestic and international sites, with responsibility for a portfolio over $350M annual revenue for dozens of fortune 500 accounts. Ms. Morris achieved Presidents’ Club status seven times and was presented “The Rock” award for an ARR sales booking of greater than $10 million. She was the first operations leader at that organization to receive the award. Ms. Morris earned her B.S. in Sociology; Business concentration from Virginia Commonwealth University in 1991. She resides in the Washington D.C. area.
Mr. Kearney is also responsible for operational excellence, building strategically tailored solutions, and ensuring that Qualfon continuously delivers on client needs. He was previously chief executive officer of Dialog Direct, a U.S.-based, marketing services-oriented BPO with 3,500 employees and $200M in revenues. Prior to that, Mr. Kearney was a part of a private equity fund, Glencoe Capital, where he served as a Principal of the Michigan Opportunities Fund, responsible for sourcing, executing, and managing investments in growing lower, middle-market businesses. During this time, he also served as board member for six portfolio investments with primary responsibility for three. Mr. Kearney’s previous experience includes sourcing and executing acquisitions, investing for a private equity fund focused on special situations (Superior Capital), and serving in the capacity as a consultant or interim management role for clients of a middle-market turnaround firm (Conway MacKenzie). He also served as the chief financial officer for a private-equity backed $175M global BPO (Lason). Mr. Kearney has also held positions with PricewaterhouseCoopers, DaimlerChrysler, and IBM. A CPA, Doug earned his MBA from Yale University and a BBA from the University of Michigan.
Chief Mission Officer (CMO)
Mr. Sanchez-Mejorada is responsible for developing and implementing programs with the purpose of reinforcing the company’s mission and core values, as well as the social responsibility of the corporation and our employees. He will also develop opportunities for employees to improve their workplace, physical health, personal development, and spiritual growth. All this is will be accomplished through appreciation of our diversity and with high respect for each person and all stakeholders. Mr. Sanchez-Mejorada most recently held the position of director of communications and institutional development for Anáhuac University in Mexico City. As director, he led many initiatives that improved the quality of the university programs and expanded the facilities of Anahuac Campus. Mr. Sanchez-Mejorada has an MBA from ITAM with a specialization in marketing from the UCLA Anderson School of Management; and a bachelor’s degree in communications from Universidad Anahuac. He serves as a founding board member of organizations that are committed to improve the quality of education, such as UNETE and Mexicanos Primero. Mr. Sanchez-Mejorada is based in Atlanta, Georgia.
Chief Financial Officer (CFO)
Mr. Villarreal has deep experience in strategic planning in multiple countries and enterprises and was a former executive for Cemex, a global leader in the building materials industry. His educational background includes a civil engineering degree from Monterrey ITESM, a master’s degree in engineering at the McGill University, and an MBA from the J. L. Kellogg Graduate School of Management at Northwestern University. Mr. Villarreal is based in Monterrey, Mexico.
Chief Person Officer (CPO)
Mr. Jossi previously led VXI, a global BPO provider with 28,000 employees, where he held the role of senior vice president of human resources; Ping Identity, where he held the role of chief people officer; and TeleTech Holdings, a global BPO company with more than 50,000 employees where he served as executive vice president of Human Capital (as well as other human resources roles).
In his career, Mr. Jossi has been focused on improving the recruiting function, creating leadership-development programs, and improving employee engagement, as well as improving all facets of the employee lifecycle and culture. He also founded and led Active Education, a venture-backed learning services company from 1998 to January 2005. Active Education provided online education products and services to companies like Microsoft, Skillsoft, and Deloitte, who awarded Mr. Jossi and his teams their Fast 50 Award for leading one of the fastest growing companies in Colorado for five consecutive years.
Chief Information Officer (CIO)
Mr. Cherukuri leads Qualfon’s information technology and computer systems, focusing on IT services and operations, compliance, applications, and analysis to ensure global strategic alignment. He has over 20 years of experience leading IT initiatives and supporting growth in the BPO industry. Prior to Qualfon, he served as CIO at 24/7, Inc., where he was responsible for all aspects of Information Technology including 7 cloud infrastructure and operations, enterprise architecture, application development, corporate systems, IT PMO, and information security. As a hands-on leader capable of effectively bridging the gap between technology and operations, Mr. Cherukuri excels in designing cost-effective technical solutions with a clear return on investment.
Chief Commercial Officer (CCO)
As the Chief Commercial Officer, Mr. Allen leads the company’s sales, marketing, and acquisition process and strategy. He possesses extensive leadership experience in business development, mergers and acquisitions, and executive leadership at privately held and publicly traded global BPO providers. Mr. Allen has held executive leadership roles with BPO teams in the U.S., India, Philippines, the Caribbean, Europe, and work-at-home. He has also successfully founded two advisory firms specializing in mergers and acquisitions for the BPO industry, with the latest being Keowee Advisors, Inc. Prior to joining Qualfon, Mr. Allen was the chief executive officer at Perceptis, LLC., a portfolio company owned by Frontier Capital and specializing in BPO services to the U.S. and international education and financial services industries. Mr. Allen and his team conducted a full sales, financial, and operational turnaround of Perceptis, resulting in a successful sale of the company to Blackboard, Inc., a leading technology solutions company focused on international learning and education. Mr. Allen holds a Bachelor of Business Administration degree from Emory University’s Goizueta Business School, and he is fluent in French and proficient in Spanish. Active in several charitable organizations, Mr. Allen is passionate about Qualfon’s mission and values. He lives in South Carolina.
Chief Legal Officer (CLO)
With over 18 years practicing law, Mr. Nachwalter has a strong track record of managing a broad range of legal issues and interacting closely with business leaders. He was most recently associate general counsel with Lands’ End and has previously served in a variety of in-house corporate counsel roles at public companies, such as general counsel for Whitehall Jewelers Holdings and APAC Customer Services, and as senior counsel for Ryder System. Mr. Nachwalter’s wide variety of professional expertise spans board matters, corporate governance and compliance, general business and commercial law, contract preparation and negotiation, employment law, real estate, and trade practices, among others. At Qualfon, he serves as legal counsel on a broad range of general corporate and governance matters, as well as advises leaders on significant legal issues impacting the business. Mr. Nachwalter received his B.A. from the University of Michigan and his J.D. from the University of Florida College of Law. He is based in Chicago, Illinois.